3 Marketing Textbooks: Essentials of Health Care Marketing, Marketing Mngt, Hunt

Description

Three marketing books ideal for undergraduate and graduate students, especially those in health care marketing. Perfect for extra books for content and/or library for faculty
Books are used in very good condition
Essentials of health care marketing: second edition: Eric N. Berkowitz: ISBN-13: 978-0-7637-8350-1
Marketing Management: Analysis, Planning, Implementation and Control: 9th edition: Philip Kotler: ISBN: 0-13-243510-1 (12)
Foundations of Marketing Theory: Towards a General Theory of Marketing by Shelby D. Hunt: ISBN: 0-7656-0930-4